Upcoming Events
Smarter Lead Generation in Ag
Join us for our April luncheon with Jessica Breon, Director of Marketing at Trader PhD Ag Marketing, who will share insights into Trader PhD’s digital ad strategy.
Iowa NAMA Post-Iowa Ag Expo Reception
Unwind from a busy day at the Iowa Ag Expo with free beverages and apps!
On Wednesday, Feb. 5, Iowa NAMA is hosting a post-Iowa Ag Expo reception at Buzzard Billy’s from 4:30–6:30 p.m. Free drinks and appetizers are included for Iowa NAMA members and their guests.
Iowa NAMA members — we’d love to meet your friends in the industry. Bring a guest for a chance to win one free admission to the 2025 National Agri-Marketing Conference on April 9–11 in Kansas City.
We look forward to seeing you (and your guests!) in February. Please RSVP to confirm your attendance.
Navigating Ag Journalism
Relationships, Trends, and Opportunities
Location to be announced soon!
Join us at our first luncheon event in 2025 to hear from a dynamic panel of experts as they discuss the evolving ag media landscape, share tips for building strong relationships with journalists, and explore strategies for securing earned media. Learn what the future of agriculture reporting might look like and how these changes could impact your communications strategies.
The panel will be open for questions, so bring the challenges and curiosities weighing on your mind about earned media. This is a must-attend event for ag marketers looking to elevate their media game in 2025 and beyond.
Meet the Panelists
Lisa Foust Prater: Family and Farmstead Editor, Successful Farming
Gil Gullickson: Editor, Wallace’s Farmer
Dustin Hoffmann: Supervising Editor / Farm Broadcaster, Iowa Agribusiness Radio Network
Register Now
October Meeting: Farmer Media Consumption
Join us at the Landus Innovation Connector for our October meeting! This luncheon will feature the highlights of major research projects conducted by SIIA’s Ag Media Council, National Association of Farm Broadcasting (NAFB) and Successful Farming/Dotdash Meredith. We hope to see you there!
Speakers
Iowa NAMA Summer Tour: Fair Fever
Get an exclusive look behind the scenes of the Iowa State Fair! Attendees will take a tram ride tour and hear from Fair staff on why the Iowa State Fair is the place to be for agriculture companies and get tips on how to take advantage of the marketing momentum the Iowa State Fair generates each year.
An Inside Look at an Award-Winning Campaign
Join us at our June meeting for an in-depth look at this year's Best of NAMA National Grand Champion campaign: “Women in Ag: A Different Kind of Crown” by John Deere and Signal Theory.
The Business Behind Content Creators
Content creators are businesses. In this panel of creators, we will talk about the business side of the creator economy, what to expect from results, and how sponsorships, brand deals and more look different today and what they might look like in the future. This deep dive will provide more insights for marketers when seeking an influencer relationship.
Region 3 Best of NAMA Event
Registration is now open for the 2024 Region 3 Best of NAMA Event!
Register Now
Feeding the Content Beast
Join us for our December luncheon, featuring a panel discussion on tips and best practices for generating engaging content.
Communicating with Crop & Livestock Producers
Join us for a lively panel discussion featuring three local, leading ag organizations! They'll share insights on the communication strategies and tactics they find most effective when communicating with farmers.
Summer Field Trip
Join us for an in-depth tour of the Kemin Industries Des Moines headquarters, followed by an Iowa NAMA networking social at Lessing-Flynn.
February Meeting
Join us for a lively discussion as a panel of local ag-marketing leaders share their insights on the future of ag-marketing.
Farmers' Use of Media
How are farmers finding and consuming information? How do they like to be communicated with? We'll have the answers at our November meeting!
Farm Progress Show Networking Reception
Join us at the Farm Progress Show for a networking reception!
Building a Brand: Strategy & Action
You can get more information and register for this event by clicking here.
John Deere's Latest in Ag Equipment Technology and Its Impacts on The Future of Farm Operations
When: Wednesday, Feb 16, 2022, from 11:30-1 pm with the speaker starting at noon.
Topic: John Deere's Latest in Ag Equipment Technology and Its Impacts on The Future of Farm Operations
Speaker: Chad Passman, Public & Industry Relations Manager for North American Precision Agriculture at John Deere
Location: The Machine Shed in Urbandale. The address: 11151 Hickman Road Urbandale, IA 50322
Cost:
NAMA Member: $25
Non-Member: $35
Student NAMA Members: $15
Register here.
Decemeber Luncheon - Digital & Social Media
What’s new? What’s working? What’s on the horizon?
Virtual Panel via Zoom
Iowa NAMA Social
Join the NAMA Iowa Chapter for our October social!
Coa Cantina, 425 East Grand Avenue, Des Moines, IA 50309
This social is free for members and non-members.
Each attendee will receive two drink tickets and appetizers will be provided.
Trivia Night starts at 7:00 for those who would like to stick around!
Please RSVP by Oct. 20 so we can plan ahead for a great event!
Content Creation. Why Content Matters and How to Get Started
Topic: Content Creation. Why Content Matters and How to Get Started
Date: Thursday, September 30th 2021
Time: 12-1pm
Speaker: Justin Davey, Editorial Content Director, Meredith Agrimedia Custom Studio
Registration: Sign up for the event by clicking here.
About Justin:
Justin Davey – Editorial Content Director, Meredith Agrimedia Custom Studio
Justin is a 14-year veteran of Meredith Agrimedia and Meredith Xcelerated Marketing. He has held a variety of posts at Meredith Agrimedia, including multimedia producer for Successful Farming magazine and Agriculture.com, staff editor for Living the Country Life magazine, and editor of FFA New Horizonsmagazine. He managed content creation across a number of categories at Meredith Xcelerated Marketing, including automotive, non-profit and financial services.
Interested in joining? You can register here!
May Luncheon - National Pork Board
Join Iowa NAMA at our May luncheon event! Check back soon for more information but for now… mark your calendars!
March Luncheon - Let Technology Align Your Sales & Marketing Teams to WOW the Customer
Join the Iowa and Cornbelt NAMA chapters for a luncheon on March 4. This meeting is free to all.
Title: Let Technology Align Your Sales & Marketing Teams to WOW the Customer
Overview: Technology can be a very powerful tool. It can also be incredibly overwhelming, or worse, a waste of your marketing budget. Take what I’ve learned after onboarding several companies to the HubSpot platform and use it to your advantage. I’ll also touch on other software tools I’ve found to be successful along the way!
Meet the Speaker
Kendra Ellis has been a leader for the greater part of ten years. She has developed and mentored numerous people in the fields of account and CRM management, content creation, event planning, artist/ creatives, human resources, marketing, product management, and web development. She prides herself in providing an agile and innovative team environment as well as a culture where people want to work, stay, and exceed their potential.
As a coach, strategist, and market disruptor, she is always launching new processes, products, and accelerating change to provide a WOW customer experience. Over her 15-year career, she has built experience in corporate brand strategy, the buyer’s journey from stranger to raving fan, visionary mapping, and market strategy in both B2B and B2C industries.
February Luncheon
Join Iowa NAMA at our February luncheon event! Check back soon for more information but for now… mark your calendars!
January 7 Virtual Luncheon: Examining Science Denial
We've heard people cherry-pick their facts, deny whole reams of sound research, and blatantly choose to make decisions that introduce risk, versus mitigate it. Clearly, they're science deniers. But what if they're not? What if there's another potential... or several? Roxi will explore why it happens, what drives it and what to do about it.
Speaker: Roxi Beck, Vice President with Look East PR
November 19 Luncheon - Are Virtual Events Worth the Time and Money?
As we head into 2021, there are many unknowns surrounding in-person events.
Join the Iowa NAMA chapter on Thursday, November 19 for a presentation and discussion on how to plan for the virtual future and connect with clients and prospects.
Chris Ybarra and Laurie Young with Skyline TradeTec and Rebecca Rader with New Holland will share their insights on hosting virtual and hybrid events, and highlight how their recent experiences are impacting their event strategies and solutions in the year ahead.
November 12 Luncheon - Building Trust
Join Iowa NAMA at our November 12 luncheon event! Check back soon for more information but for now… mark your calendars!
September Virtual Meeting – Rising to Today’s Marketing Challenges
Join Trista Thompson, Brand Marketing Manager at Wyffels Hybrids, to discuss the unique challenges in today’s agri-marketing environment. Learn how Trista is pivoting to deliver Wyffels Hybrids brand message and support their sales team.
January Luncheon Meeting - How Farmers and Livestock Producers Adopt New Technology
Topic: How Farmers and Livestock Producers Adopt New Technology
Join the Iowa NAMA chapter for an educational luncheon featuring critically important information for agri-marketers by Mark Core, Executive Vice President and Chief Marketing Officer of Vermeer in Pella, IA.
Mark guides the organization through a variety of engaging and award-winning strategies. A graduate of Iowa State University, Mark began his career with Syntex Animal Health before joining Vermeer in 1996.
When: Thursday, January 9, 2020
Lunch served at 11:30 am
Presentation starts at 12:00 pm
Adjourn at 1:00 pm
Where: The Machine Shed Restaurant, 11151 Hickman Rd, Urbandale, IA 50322